WORKSHOPS
Many books have been written about sales techniques and many lectures and workshops relating to sales are on offer. Yet the lectures and workshops by Dick Tol and Wim Bouman go beyond the expected for they provide new insights into the effect of human behaviour on sales.
People buy from people. Whether business transactions or personal goals are involved it is essential to set yourself apart from the rest.
Real-life cases are used to exemplify the consequences of the sales result. In doing so it becomes evident that selling is something completely natural because what it comes down to in the end is human behaviour.
Examples
Software companies. How it all started. By means of examples we will relate the history of the development of PIN transactions (electronic money transfer). The lessons that can be learned from this development will provide tools to deal more effectively with your colleagues and customers. By the end of the workshop you will have a number of anecdotes at your disposal that will enable you to adopt the right customer approach and will, as a result, attract more customers.
Banks. The development of automatic payments is used to exemplify how goals can be reached. For instance, even when people are not responding initially, how to continue in order to get the desired result. You will discover that reaching goals will become a matter of course once you have discovered that what you need to do is stay authentic.
Entrepreneurs. You are dealing with sales transactions on a daily basis. Did you know that these sales skills could be applied to other situations in your daily life? Also in your capacity of employer, partner, parent, friend or even lover you will notice that in sales it is all about people. You will define new possibilities and be successful.
Students. Your everyday world! In school, at home, with your friends, in the pub, you are always trying to sell something. On most occasions yourself. What is the best approach? Learn new skills to improve your personal presentation and obtain new insights into what is really required in order to get things done. The road to success!
Made to measure
Every course or workshop is made to measure and will be tailored to your organisation’s needs.
At the end of the workshop every participant will receive a copy of the book It’s all Sales!
Options
For additional information about the options, bookings and dates please contact Dick Tol and/or Wim Bouman.
